Definitions of Coaching


Coaching is partnering with individuals in a thought-provoking and creative process that inspires them to maximize their personal and professional potential. Professional coaches provide an ongoing partnership designed to help clients produce fulfilling results in their personal and professional lives. Coaches help people improve their performance and enhance the quality of their lives. Coaches are trained to listen, to observe and to customize their approach to individual needs. The coach’s job is to provide support to enhance the skills, resources, and creativity that the client already has. – International Coaching Federation

Coaching is helping people discover what they could not discover on their own, so they can become what they want to become. – Aubrey Malphurs

Coaching is a powerful alliance designed to forward and enhance a life-long process of human learning, effectiveness and fulfillment.  – Whitworth 

Coaching is about enabling individuals to make conscious decisions and empowering them to become leaders in their own lives – Wise

Coaching is a one-on-one development process formally contracted between a professional coach and a management-level client to increase the client’s managerial and/or leadership performance, often using action learning. – Robert J. Lee

Coaching is the art and practice of guiding a person or group from where they are toward the greater competence and fulfillment that they desire.-  Gary Collins

Professional Coaching is an ongoing professional relationship that helps people produce extraordinary results in their lives, careers, businesses, and organizations. Through the process of coaching, clients deepen their learning, improve their performance, and enhance their quality of life.  — International Coaching Federation Definition of Coaching

A collaborative, solution focused, result-orientated and systematic process in which the coach facilitates the enhancement of work performance, life experience, self-directed learning and personal growth of the coachee. – Association of Coaching

Executive coaching is an experiential and individualized leader development process that builds a leader’s capability to achieve short- and long-term organisational goals. It is conducted through one-on-one interactions, driven by data from multiple perspectives, and based on mutual trust and respect. The organisation, an executive, and the executive coach work in partnership to achieve maximum impact. – The Executive Coaching Forum